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Was it Chipotle’s fault? Popular video game platform Roblox crashes amid rumors trouble caused by burrito giveaway

According to numbers compiled by the social media consulting firm Backlinko, Roblox has more than 43 million active users a day (up from 14 million in 2016), 40 million games and 9.5 million developers. The most popular game on Roblox, according to Backlinko, is “Adopt Me!’’ — which allows users to raise digital pets.

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